Advocacy

Germana Cruz is currently CEO for Latin America, responsible for Standard Chartered’s franchises in Argentina, Brazil, Colombia, and Mexico. Germana joined Standard Chartered in August 2003 as Director of Financial Institutions in Brazil. In November 2015, she began managing the Financial Institutions business in Brazil and Latin America, and from January 2020 to January 2026, she was CEO and Director of Financial Institutions for Latin America.

His career has been focused on the banking sector, where he held various positions, including back-office roles in foreign exchange, product specialist, and relationship manager for national and international banks over the past 30 years.

Before joining Standard Chartered, Germana was Director at Deutsche Bank Brazil as Global Account Manager for Financial Institutions for 2 years and, previously, was Superintendent of the International Area at Banco BMC SA for 6 years, covering International Finance for Banks and corporate clients. Before joining Banco BMC SA, Germana also worked at Société Générale Brazil for 5 years as Manager of the International Area, responsible for foreign currency cash flow and the foreign exchange desk.

Germana represents Standard Chartered Bank as a member of the Latin America Council of Women in Payments, a nonprofit organization focused on mentoring, sponsorship, and promoting the gender equality agenda, as well as providing career opportunities for women in the payments and fintech sectors. She is also a member of the Board of Enactus Brazil, whose goal is to educate, inspire, and support young people to become entrepreneurial leaders and adopt business principles to generate positive social and environmental impact, with a focus on solutions aligned with the United Nations Sustainable Development Goals (SDGs).

Germana has a degree in Economics from Mackenzie University in Brazil. She also has a specialization in Business Administration from Harvard University.

Germana is married and has one son.

Tatiane Crisp Ribeiro is the Head of Corporate Affairs at Haleon Brazil, leading the areas of Government Relations, Corporate Communications, Crisis Management, and Corporate Social Responsibility. With over 12 years of experience in global companies and highly regulated sectors, she works at the interface between the private sector and public authorities, focusing on public policy, access to healthcare, regulatory environment, and institutional relations in Brazil and Latin America.

Throughout her career, she held leadership positions at Haleon, LATAM Airlines, SHEIN, Mars, and Mary Kay, driving strategic agendas with the National Congress, ANVISA, the Ministry of Health, state and municipal governments, and industry associations. She also led Haleon’s regional Corporate Affairs project in Colombia for six months.

She has a degree in International Relations from Buena Vista University (USA), with a specialization in Corporate Communication from Fundação Getulio Vargas (FGV).

Outside the corporate environment, she is a marathon runner and an amateur triathlete. She believes that sports develop discipline, resilience, and long-term vision—principles that also guide her professional work and leadership style.